Ynot Posted September 6, 2006 Share Posted September 6, 2006 Ummm...So the adverts at the start of the trailers telling you that there's JUST time to get their drinks and popcorn in the foyer before the film starts is ......? Link to comment Share on other sites More sharing options...
Andrew C Posted September 6, 2006 Share Posted September 6, 2006 The Kid is referring to "subliminal" messages, where only a couple of frames contain the image. You don't conciously see them, but the brain does register. And yes, it is illegal in the UK. (TV for sure, probably film too but I don't know) Link to comment Share on other sites More sharing options...
Storm_machine Posted September 6, 2006 Share Posted September 6, 2006 Marketing , it's just the subliminal stuff thats illegal - I think it was Spitting Image got into trouble for it, putting a face over a naked woman for a split second. Disney do a few shows with scents - apple pie in Philharmonic, stink bug in Tough to be a bug and cheese hot dog in Stitch's great escape, multi jets at about 1 per 2 seats for most theatres, they seem to clear the air really fast, cause you dont notice it it going in, and their shows are every 20min. C Link to comment Share on other sites More sharing options...
dbuckley Posted September 7, 2006 Share Posted September 7, 2006 The Kid is referring to "subliminal" messages, And yes, it is illegal in the UK. We've got a beer ad for Tui beer with a subliminal message in it here, its quite funny and we're all pretty relaxed about it. They've been doing it for years, as far as I can determine. The ad is to found on Youtube several times over (search for tui), for example . Link to comment Share on other sites More sharing options...
zonino Posted September 8, 2006 Share Posted September 8, 2006 I seem to remember seeing legislation about that kid, I'm not sure where the law would stand in relationship to scents though! Link to comment Share on other sites More sharing options...
bancroftsm Posted September 12, 2006 Share Posted September 12, 2006 I saw a show at the Hershey factory in America where at the end the pumped too much chocolate scent in, with the exit leading into the gift shop! Although I guess in moderation it could be a nice touch. Maybe at the end of a production so that it isn't such a problem if it lingers? Link to comment Share on other sites More sharing options...
Sarah Q Posted September 12, 2006 Share Posted September 12, 2006 I worked on a Northern Stage show a few years ago, which was fundamentally an installation of an apartment on stage. The "audience" walked from room to room, where small performances occurred. The designer used various scents on the carpet tiles, so that as the audience walked around, the smells would be released. They ranged from pleasant smells such as lavender, to stale urine, depending on what the performance in the room ahead was. They also had a working kitchen, where they cooked delicious smelling soup (a nightmare for hungry technicians working on the performance!) Link to comment Share on other sites More sharing options...
Ynot Posted September 13, 2006 Share Posted September 13, 2006 The Kid is referring to "subliminal" messages, where only a couple of frames contain the image.I knew that...! :( Link to comment Share on other sites More sharing options...
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